Enme Paixão is a racial activist and LGBTQ artist from Maranhão - Brazil who began his career producing events, soon after taking up the post of dj, dragqueen and currently rapper. In 2014 founded "Baddest", a project that fight for protagonism of black LGBTQs in the culture.
"I use my work as a tool for discussion and caring about some topics that few people have the courage to speak," says Enme.
After performing at the largest music festival in Maranhão, Enme and Butantan released the song "Sarrar" produced by Brunoso. The music mixed African sound with funk and make a bigger buzz in the country, causing the artists to start a collective financing online to shoot a official music video.
Addressing urgent issues such as cultural appropriation and black protagonism in power spaces, the music video is a story of Enme directed by Jhonny Amorim, with special participation of the renowned actress Aurea Maranhão in the cast, accompanied by the drags Loopy Ew and Frimes, who has already recorded one music with Enme, and Ha Venna that already participated in another clip of Butantan.
"It was not the easiest tasks in the world, but when I understood the concept of history and things started to be drawn in my mind, the process flowed in a fruitful way. Besides, having the team that was with me all the time helped a lot. " says the director.
The story was inspired by the film Black Panther, with a lot of African symbology and the afrofuturist look. The opening of the clip carries an adinkra symbol of the ashanti people, bringing with it the meaning of service and leadership.
Enme says: "the audiovisual became the main presentation of Maranhão artists to the whole world, so the videoclip needed to talk about everything I've been building over the years, not only to portray music or choreography, but to bring social reflection, especially at this moment that Brazil lives. That's why I do what I do. "
Check out the Sarrar Music Video: https://www.youtube.com/watch?v=VUtsPELQR5g
Among all the challenges of running the whole process, the director Jhonny says:
"Half of the things I did as a director would not have been possible without the full and unconditional support of the team, and it was no longer a normal stress on a film set. the biggest difficulty was to coordinate a set with more than 100 people between cast, technical staff and support staff. "
To Butantan, who has had the experience of releasing another music video along the same path, "Sarrar is about marriage, together we become stronger and we can turn any place into a place of celebration and resistance. I hope the clip inspires people to keep faithful to their origins, to fight for their ideals although everything seems to conspire against our freedom of expression.
The video "Sarrar" is an independent overproduction with alumni and alumni of the IEMA film course, made possible by collective financing on the Internet. In the technical team we have Matheus Botelho, Jhonny Amorim and Andréia Monteiro in the script, directed by Jhonny Amorim, Geovane Camargo as 1st Assistant Director, Andreia Monteiro as
2nd Assistant Director, Larissa France as
3rd Assistant Director, Nádia Maria as Continuist, Ruy Castro as
Director of Photography, Emanuelle Avelar as
First Assistant Camera, Lucas Fonseca as
2nd Camera Assistant, Gabriel Bruno as
Chief of Electrical, Matheus Botelho as Logger, Thais Lima and Carol Araujo in Production, Gabriel Marques, Taissa Monteiro, Pamela Brito and Giovana Viegas as
Production Assistants, the
Art Direction is signed by Neila Albertina and Sandra Uchôa, the Costume is by Ayrton Bastos, Enme Paixão, Laisa Couto and Byah Villar, Cenography was elaborated by Neila Albertina and Sandra Uchôa, with Ayrton Bastos, Ester Serra and Sandra Uchôa also in the production of objects. The art assistants are: Ayrton Bastos, Laisa Couto, Ester Serra, Camila Soares, Victória Nicácio, Kamila Martins, Júlia Veras and Bruno Barros. The assembly of all the material is done by Matheus Botelho, with Direction of Sound of Taynara Castelo Branco and
Ramon Marthins as Sound Assistant. The Making of was produced by Jéssica Laune, the same director of the Sarrar webclipe, and behind-the-scenes coverage was with Adeta Holanda and D'glan Ramon.
The casting of the clip featured more than 30 dancers and it took a large team of makeup artists and hairstylists to produce each one. Cle Almeida, Geane Mendes, Ada Christine, Maya Alves, Daiane Durans, Raimunda Pacheco and Fernanda Rodrigues are responsible for the braids and hairstyles that appear on the scene. The makeup of the entire cast was performed by Vinicius Serra, Haide Sousa, Byah Villar, Jose Oliveira, Raffael Lins, Luciano Alves, Stenio Maciel, Mariana Freire, Raywanderson Oliveira, Bruno Silva, Maíra Santos, Jacqueline Oliveira, Amanda Moraes, Yklelson Moreira, Keylane Priscila, Tayna and Erick Araujo
The project was sponsored by companies such as São Braz, Espaço Hair Slz, Ateliê Costurarte, Masterplan Filmes and Guajajara Filmes. Among the supporters are the Ateliê Academy of Dance, Artisan Hamburgueria, Sinuca Bar, IEMA, Praia Grande Cinema, Odylo Costa Filho Creativity Center, Salsa Store, Bacuri Handicrafts, K3brada, Bazzar da Moda Slz, HAUS 337, Rates Acervo, Mavam, Acoustics Productions, Real Time, Big Joe, NUPPI, Federal University of Maranhão, Labcom, UFMA Social Communication Course, Old Town Pub, Total Fit Gym and Sousa Hot Dog.
Follow @enmepaixao https://www.instagram.com/enmepaixao/
Photos by Jess Lauane & Adeta Holanda